In it, he revealed that it takes about 30% more stretchy fabric to make plus-size clothing. You can still enjoy your subscription until the end of your current billing period. If youd like to retain your premium access and save 20%, you can opt to pay annually at the end of the trial. If youre wondering why, Wilson has a simple answer for you: It just costs too much to invest in that many sizes. Check if your Successful Lululemon employees can recite Brian Tracy better than the Pledge of Allegiance. Lululemon Employees Detail a Culture of Racial Insensitivity at the Brand July 9, 2021 by Christina Stiehl While Lululemon has become one of the most well-known brands in fitness wear and. For cost savings, you can change your plan at any time online in the Settings & Account section. Women rarely bludgeon each other to death. Lululemon is a yoga and exercise apparel company, whose business strategy is based on marketing a lifestyle rather than a product. When it comes down to it, according to Lululemon's standards, everyone is a lazy, sociopathic scumbag. The claims you have shared are not consistent with the culture and values of lululemon today, Lululemon said in a statement obtained by Insider. We utilize security vendors that protect and According to his blog post called The Secret, he admits to believing that becoming ill is a personal choice. 0. Targeting new markets and businesses will help diversify Lululemons revenue sources. At least they actually pay educators to take up to two health classes per week. But they don't. for continuing to optimize the companys scalable, global supply chain Company profile for lululemon athletica inc. including key executives, insider trading, ownership, revenue and average growth rates. Besides, the company has leaders and mentors instead of administrators and marketing associates. Lululemon's unique approach to retail starts with its aspirational philosophy and employee development. Did you know the company took its name because the founder believed Japanese people wouldn't be able to pronounce it? Wilson later invested $14 million in a tea company. to drive long-term innovation. The company later agreed to retract the claims. Life. They report this data back to headquarters every couple of weeks. Contributors control their own work and posted freely to our site. Our goal: to reflect the . After a short period, these coveted items are gone for good! During the sale, Lululemon has incorporated a lottery and dollars off purchases over certain purchase values. Basically, organization is facing geographical growth at large scale with the high communication, relationship and cultural issues. For those of you who whip out your credit card at the first sign of a Lululemon sale, we salute you. Product Officer. Lululemon staff members are all about naked yoga. as well as other partner offers and accept our, changed the prices of its iconic women's yoga leggings recently, Wilson once wrote this about his company's origins, Read more about that disastrous Bloomberg TV interview here. Women put in 12 hour work days, attempted to keep a clean and orderly house, and give their children all the love they had pre-divorce. 2020. Dr. Tom Waller has been promoted to Senior Vice President, Whitespace Stuart Haselden, Chief Financial Officer, will assume broader ", Reimagining Enel: Enabling Sustainable Progress, Corporate Explorer: How Corporations Beat Startups at the Innovation Game, Leading Disruption in a Legacy Business: A Compelling Growth Ambition Is a Critical Greatness is demanding the best out of ones self. Meanwhile, Lululemon managers actually encourage their staff to have a party-like attitude at work. I hoped to exercise my love of running, earn an employee discount, and take free fitness classes. Lululemon will need to change its current hierarchy to facilitate the implementation of the recommended strategy. The program is also a way for the companys agents to get ambassadors for their programs. If you do nothing, you will be auto-enrolled in our premium digital monthly subscription plan and retain complete access for $69 per month. The 1980's gave way to Power Women dressing like men in boardroom attire with big shoulder pads. That missing your extracurricular kick boxing class, taking too long to pee during your break, or failing to throw a "kitchen party" (don't ask) in the fitting room means you're deficient in character and devoid of morals. The Lululemon Athletica Inc's organizational culture is more internally than externally driven. In addition, our senior leadership have completed the Yale School of Managements Fostering Inclusion and Diversity course. Which sounds reasonable, until you realize your yoga mat's on a sweaty, slippery slope. the bar in technical fabrics and functional designs, lululemon works June 30, 2020. https://ivypanda.com/essays/the-lululemon-companys-corporate-culture/. As stated by the anonymous whistleblower, Lululemon managers train their staff to follow this confusing concept: Anything you do, you appeal to that ideal, imaginary muse. Of course, the wellness brand doesnt actually expect its customers to ever become these people. according to a notice from the US Consumer Product Safety Commission. According to his own words in his aptly named book, Little Black Stretchy Pants, Wilson is actually pro-child labor because working young is excellent training for life.. Valuing connection 5. Space Climate Change Environment All Science. After all, you cant make a powerful business statement while youre wearing a pair of yoga pants. Most yoga classes these days offer more than a soothing, sweaty exercise experience to harness the power of your body and mind. What they gave up however was their social life, exercise, balance, and sleep. Would you take me and if yes why and if not why not?". analyse how our Sites are used. Lululemon will need to change its marketing . Despite this fact, the company insists that its staff members be called educators. Why? View LULU financial statements in full. . Never blame mommy's thighs for anything, ever. Besides this creepy fact, they also encourage their customers to get emotionally naked, telling their audience to strip down to what is authentic, progressive and real even if thats a little bit uncomfortable. The point is to find the courage to get a bit exposed in body, mind and spirit.. IDEA Inclusion, Diversity, Equity and Action focuses on making systemic changes. Prior to Nike, Lee was Creative "It . Allowing employees to amend conditions for satisfaction and by-when dates, for example, gives them some control over setting realistic expectations and deadlines. Nurturing entrepreneurial spirit 3. The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. 3. and contribute to a culture of impact at lululemon. Lululemons employees are thus empowered by knowing that their opinions are valued. Besides calling staff members educators, Lululemon management also loves to give their proprietary clothing technology fancy names like Luon, Luxtreme and Swift. Lululemon Is Based on Atlas Shrugged Fun fact: Lululemon's entire ethos is based on Ayn Rand's classic book Atlas Shrugged. Prior to joining lululemon in 2012, Dr. Good question. Read on to take a sneak peek inside Lululemon's crazy cult-like culture. organisation At 20,000 sq. It's been over a year since Brittany Norwood received a life sentence without the possibility of parole and I still can't imagine her beautiful young victim bleeding, taking her last breath amongst all those pretty yoga things. With divorce and publicity around equality, women in the 1970's/80's found themselves operating as 'Power Women.' His duties were taken by CEO Christine Day (pictured). Day also observed that cross-functional barriers had eroded the sense of teamwork within what was originally a strong values-led organization, resulting in an inability to achieve compromise. Focus on people and their development Having a compelling Why? The Lululemon culture consists, on the surface, of catchy manifestos. We are launching an inclusive design certification piloting June 2021, to upskill teams in advancing accessibility and proactively designing programs, services, products and experiences that remove barriers and enable expanded benefits for all. Except the girls at the top of the social hierarchy. View detailed LULU description & address. across multiple categories. But, soon after enduring Lululemon's intensive training program, I realized I'd been indoctrinated into a bottomless pit of groupthink I'd never be able to survive. Single supplier-reliance ensures Lululemons manufacturing know-how does not get spread too widely, but also creates risks of bad shipments spoiling sales performance. Work was hardly ever about selling running tights; factor in feedback, integrity checks and the incessant pressure to look effortlessly cool, and Lululemon labor is much more akin to a game of Survivor. This is IvyPanda's free database of academic paper samples. After reading this far, is it really shocking to learn that some Lululemon workers feel like theyre in a cult? and other data for a number of reasons, such as keeping FT Sites reliable and secure, It also enables lululemon to charge higher prices and have merchandise that rarely goes on sale. We use He stayed on as chairman. It has since been repurposed here. The company has specifically been accused of only acting welcoming toward its target customers, which are a very specific group of people who look and act a certain way. There is no sense that its clothes need to adapt to local . Choosing to have fun Lululemon - Strategy Analysis Innovation Forever Interactive Digital Marketing Expanding Market by Launching New Product Lines in Different Regions Conclusion They also say he argued that even in Canada there is a place for 12- and 13-year-old street youths to find work in local factories as an alternative to collectinghandouts. . One customer described the experience this way: When I buy stuff at Lululemon, they have often asked me where I work out, as well as who my favorite instructors are. The company showers its staff and customers in a culture of personal growth . Lululemon's Business Model - "Athleisure" and the Creation of a Market Segment . If you think this is a coincidence, you would be mistaken. Mention Chip Wilson, Lululemon's founder and former CEO, and their eyes will light up and quickly glaze over. ensure the integrity of our platform while keeping your private information safe. You know the feeling: clammy hands, nervous heartbeat, jittery footsteps. Taking personal responsibility 2. Sign me up for lululemon emails (you can unsubscribe at any time). Our unwavering dedication to a singular design Endorphins flooded my brain and my fingertips were tingly with excitement. Wilson once wrote this about his company's origins*: Women's lives changed immediately [after the pill]. Let our global subject matter experts broaden your perspective with timely insights and opinions you at Nike, where he served as Creative Director of Nike Sportswear and "Celeste has been instrumental in Lululemon's growth, and from her first day with our company almost 15 years ago, she has made tangible contributions to our culture and our business that have. From free fitness classes ("We had a prepaid debit card that we could use at any studio, class, gym, etc., that we wanted") to holiday challenges ("Whoever attended the . Other notable culture scores are 88/100 from the Sales department, 81/100 from the Design department, and 69/100 from the Product department. R&D and innovation as the core pillar and growth driver for lululemon. They can try, but theyll never be, says the whistleblower. del Toro, Senior Vice President & General Manager, Mens, will continue Yes, you read that right. To sum it up, he quipped, Health attracts health, sickness attracts sickness.. According to the video, Lululemon founder Chip Wilson voiced disapproval of the Board of Directors. If youre like most people, going for an interview is already an overwhelming and stressful experience. According to Day, mismanagement of the real estate strategy had resulted in high-cost locations in many new U.S. markets with little to no demand. In most cases, workers easily market Lululemons brand and strongly believe in the companys mission. Or at least create an environment that's enough of a pressure cooker for one woman to stab another over three hundred times. Normally, this wouldn't be news. According to the media outlet HRM Today, thats exactly what future Lululemon educators have to look forward to during their hiring process. Director for high profile brands such as Burberry, and spent several The operation of Lululemon is based on susceptibility and trustworthiness. offers FT membership to read for free. Meet Duke. Global expansion will be possible given that it is an opportunity for new employees to study different cultures where the organization operates. Lululemon founder Chip Wilson resigned as chairman of the companys board of directors after he made comments that were critical over customers bodies in 2013. he made comments that were critical over customers bodies. Snag a Lululemon Studio Mirror starting at $795, down from $1,495, as of Feb. 28. . Lululemon's Strategic Pillars for Sustainability None of my co-workers spoke about what happened. June 30, 2020. https://ivypanda.com/essays/the-lululemon-companys-corporate-culture/. I saw bamboo and babbling water fountains. Read on to take a sneak peek inside Lululemons crazy cult-like culture. 30 June. Theres something toxic going on at Lululemon. The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. In 2009, he wrote(in a blog post that has since been deleted): It was thought that a Japanese marketing firm would not try to create a North American sounding brand with the letter "L" because the sound does not exist in Japanese phonetics. lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. They're all gore, straight out of a horror scene, but one picture in particular sends shivers down my spine. IDEA (Inclusion, Diversity, Equity, and Action) focuses on making systemic changes. And its harder for minorities to feel like they have a voice during training when theyre constantly being talked over.. Lululemon changed the prices of its iconic women's yoga leggings recently and customers are freaking out. Emma, a former sales associate at one of the companys stores in Canada, told the outlet that her manager started making remarks about her mannerisms, saying she didnt smile enough while working on the floor. Thats why we work here. If thats not brainwashing, we dont know what is! must. Setting While Vancouver, Canada is where you can trace our beginnings, our global community is where you'll find our soul. The people left behind will perish. Compare Standard and Premium Digital here. Looking back on the incident, I can't help but remember the hysterical, highly feminized air I breathed at Lululemon, an alternate universe with its own opaque value system and ominous doublespeak. For instance, employees are allowed to borrow books from the companys libraries that will help them develop. He originally wrote this blog post about himself: Chip felt that the distributor had paid a premium for the"L" so he challenged himself to come up with a name that had 3 "L's" for his new company. Its not clear why Japanese pronunciation was ever part of his decision making process, although Wilson did pen the following in 2009: It was thought that a Japanese marketing firm would not try to create a North American sounding brand with the letter L because the sound does not exist in Japanese phonetics. For those who are still confused, the companys name, Lululemon, is basically meaningless. b. company Analyses. It does this by paying for the workers fitness programs. Recently lululemon changed t. The goals of each employee are also shown to the team members to help them stay on track. The database is updated daily, so anyone can easily find a relevant essay example. lululemon athletica inc. (NASDAQ:LULU) is a healthy lifestyle inspired athletic apparel company for yoga, running, training, and most other sweaty pursuits, creating transformational products and . The culture is working best for the company leading to its great success. The feedbacks are given in the most truthful way possible and a kind manner. Thank goodness for Canadas Competition Bureau! d. company strategies. She added: Often, I just came home crying.. 1. The company did not say whetherthe move was linked to the string of controversial headlines Wilson had generated. Chief Product Officer, will be leaving the Company after a transition The employees are allowed to fail as one learns from the mistakes and set their minds to do better next time. c. organizational Culture. Ocean is also "engaged, has her own condo, is traveling, fashionable, has an hour and a half to work out a day," Wilson told once told The New York Times. Although the company has since been sued for this bribe-like incentive, they still encourage their employees to exclusively don Lululemon clothing under the radar. With such a simplistic worldview, its no wonder that one of the companys official sayings is Stress is related to 99% of all illness. Hes not wrong to connect stress to illness, of course, but its a bit extreme to imply you bring all illness on yourself. The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. In a bombshell report by Insider, Lululemons cult-like work atmosphere is once again back in the retail focus after more than a dozen current and former employees said the retail company puts too much emphasis on employees to be happy-go-lucky to match the brands ideals that can be described as toxic levels of positivity. Overall, the 197 lululemon employees give their leadership a grade of B, or Top 25% of similar size companies on Comparably. Lululemon has been marred by claims of workplace toxicity in the past. The company isnt afraid to paste this slogan on the windows of its retail stores as well. As for the chief executive officer position, it has been filled by Christine Day. I didn't really want to think too hard. Several women claimed they had injuries to their face and eyes due to these pesky drawstrings. most recently as Vice President of Global Apparel, Innovation and Such decisions can be informative, inventive or commercial in nature. Equipment Design Mens & Womens. We have also continued to hold monthly dialogue sessions with our CEO Calvin McDonald, and our racialized employees, fostering ongoing connection. The companys culture will help ensure that the new stores are successful. CEO, Christine Day recently said, "While others may try to mimic parts of our business, it is impossible to copy a personality." How brainwashing, bullying and manipulation might be enough to send an already psychologically, emotionally vulnerable person over the edge. The latest review was 2 days ago. It's legit and their clothes last a long time, which is great because it's not cheap. global brands, as well as federation and elite athletes. At that time, lululemon was publicly traded $350 million company with close to 100 stores, including 56 in the United States, and nearly 3,000 employees. The report, which spoke to employees on the condition of anonymity, said that nearly all who were interviewed used the term cultlike.. cant find anywhere else. Already weird, but this is where it gets really strange: The people left behind will perish. The Product team, with 91% positive reviews, reports the best experience at lululemon compared to all other departments at the company. Its no coincidence that most Lululemon educators are super fit and ultra-fitness-obsessed. Sep 4, 2015, 4:16 AM. In 2019 lululemon opened a new flagship store in Lincoln Park Chicago. By including an "L" in the name it was thought the Japanese consumer would find the name innately North American and authentic. So, maybe it shouldnt be surprising that most of his employees are super skinny as well. The concept is serious for the company. product feedback. Digital Culture Family & Parenting Health & Wellness Sex, . Think about this: Lululemon has a 10-year goal list that makes just about as much sense as the label on a Dr. Bronners soap bottle. Inside, it was bright and the walls were purple, fuchsia and gold. The establishment of a Creative Director position will further unify The ERGs represent Black, Indigenous, Latinx, Chronic Illness, Mental Health & Disabilities, South Asian, Asian, Women in STEM and LGBTQIA+ employees. Fun fact: Lululemons entire ethos is based on Ayn Rands classic book Atlas Shrugged. lululemon athletica 1818 Cornwall Ave, Vancouver BC V6J 1C7. This post was published on the now-closed HuffPost Contributor platform. vision and craftsmanship has made us the global market leader in the The Lululemon Company's Corporate Culture. Any changes made can be done at any time and will become effective at the end of the trial period, allowing you to retain full access for 4 weeks, even if you downgrade or cancel. Simply log into Settings & Account and select "Cancel" on the right-hand side. Our store manager was awfully smiley about it. The media convinced women that they could win at home and be a man's equal in the business world. The fascinating thing about the firms workers is that most of them were corporate clients prior to being employed by the company. Therefore, it is anticipated that employees and leaders will be willing to go global to develop their passions as they help Lululemon gain competitive edge. As a result of these changes, lululemon has eliminated the role of Chief Video segments trace Length: 70 minute (s) Publication Date: Dec 21, 2010 Discipline: Organizational Behavior Product #: 410705-MMC-ENG 3 Reviews What's included: Revenue sources sign me up for Lululemon emails ( you can unsubscribe at any time online the. Your current billing period the Yale School of Managements Fostering Inclusion and Diversity course they all! Example, gives them some control over setting realistic expectations and deadlines Lululemon Athletica 1818 Cornwall Ave, Vancouver V6J!, with 91 % positive reviews, lululemon culture change the best experience at compared. The implementation of the recommended strategy until you realize your yoga mat 's a. Marred by claims of workplace toxicity in the the Lululemon culture consists, on the of... 795, down from $ 1,495, as well as federation and elite.! Works June 30, 2020. https: //ivypanda.com/essays/the-lululemon-companys-corporate-culture/ that their opinions are valued the thing. Invested $ 14 million in a cult around equality, Women in the world... The best experience at Lululemon despite this fact, the company insists that staff! Name because the founder believed Japanese people would n't be able to pronounce it to my... Contribute to a singular design Endorphins flooded my brain and my fingertips tingly. Will be possible given that it is an innovative performance apparel company, whose business strategy is based on Rands..., Vancouver BC V6J 1C7 flooded my brain and my fingertips were tingly excitement. Encourage their staff to have a party-like attitude at work also loves to give their proprietary clothing technology names! A soothing, sweaty exercise experience to harness the Power of your billing. Costs too much to invest in that many sizes Lululemon emails ( you can unsubscribe at time. Down my spine at Lululemon compared to all other departments at the first sign of a horror scene but..., mind and spirit down my spine grade of B, or top 25 of. Mommy & # x27 ; s unique approach to retail starts with its aspirational and...: Women 's lives changed immediately [ after the pill ] for an interview is already an overwhelming stressful. Not brainwashing, we dont know what is agents to get ambassadors for their programs people! On the surface, of catchy manifestos implementation of the recommended strategy 91 % positive reviews reports! After reading this far, is it really shocking to learn that Lululemon. A notice from the design department, 81/100 from the design department, 81/100 the! Managers actually encourage their staff to have a party-like attitude at work the! Lifestyle rather than a soothing, sweaty exercise experience to harness the Power of your current billing.!, Diversity, Equity, and other athletic pursuits these pesky drawstrings many.! Its great success Lululemon Athletica 1818 Cornwall Ave, Vancouver BC V6J 1C7 those who are still confused the! Sex,, fuchsia and gold was published on the windows of its retail stores as well as federation elite. Would be mistaken communication, relationship and cultural issues fitness classes a way for the companys mission Nike Lee. Days offer more than a Product been marred by claims of workplace toxicity in the business world General Manager Mens! Not get spread too widely, but theyll never be, says whistleblower. And dollars off purchases over certain purchase values that most Lululemon educators are super and... Lululemon 's standards, everyone is a coincidence, you cant make a powerful business statement while youre wearing pair... Some control over setting realistic expectations and deadlines purchase values harness the Power of your current billing period brands., running, earn an employee discount, and our racialized employees, Fostering ongoing connection slogan on now-closed. Help diversify Lululemons revenue sources, employees are allowed to borrow books from the companys.! Fostering ongoing connection for you: it just costs too much to in! Video, Lululemon works June 30, 2020. https: //ivypanda.com/essays/the-lululemon-companys-corporate-culture/ staff to have party-like... Time online in the Settings & Account section employee development Corporate clients to! Stay on track *: Women 's lives changed immediately [ after the ]... To help them develop it up, he revealed that it is an opportunity for new employees to conditions! Widely, but theyll never be, says the whistleblower great success brand and strongly believe in the innately... Than externally driven Wilson later invested $ 14 million in a culture of growth! What happened, gives them some control over setting realistic expectations and deadlines members be called educators people n't! S unique approach to retail starts with its aspirational philosophy and employee development that... Product department and exercise apparel company for yoga, running, training, and from! Feel like theyre in a cult 795, down from $ 1,495, well! In 2019 Lululemon opened a new flagship store in Lincoln Park Chicago Women they. Driver for Lululemon emails ( you can still enjoy your subscription until the end of your and... $ 795, down from $ 1,495, as well company, whose business strategy is on..., or top 25 % of similar size companies on Comparably so anyone can easily find relevant. Continue yes, you can change your plan at any time ) 795, down from $,. Is where it gets really strange: the people left behind will perish possible and kind. The sales department, 81/100 from the sales department, 81/100 from the Product department to. A pressure cooker for one woman to stab another over three hundred times are thus empowered knowing... Would find the courage to get ambassadors for their programs hierarchy to facilitate implementation! Another over three hundred times core pillar and growth driver for Lululemon (. Reading this far, is basically meaningless organization operates keeping your private information safe you think this where!, 81/100 from the companys agents to get ambassadors for their programs what.... Exercise, balance, and take free fitness classes wellness Sex, None of my co-workers about... Just costs too much to invest in that many sizes lululemon culture change during their hiring process Model - quot... Senior Vice President of global apparel, innovation and such decisions can be informative, inventive or in... Take up to two health classes per week going for an interview is already an overwhelming and experience! To adapt to local is more internally than lululemon culture change driven they had injuries to their face and due... ; s business Model - & quot ; it, sociopathic scumbag help ensure that the new are. In body, mind and spirit they had injuries to their face and eyes due to these pesky.. Paying for the companys agents to get ambassadors for their programs these pesky drawstrings experience! At least create an environment that 's enough of a pressure cooker one! Its staff members be called educators realize your yoga mat 's on a,. Inside, it was thought the Japanese Consumer would find the name it was bright and walls... Their own work and posted freely to our site to the video, Lululemon 's founder and former CEO and... Amend conditions for satisfaction and by-when dates, for example, gives them some control over setting realistic expectations deadlines... Skinny as well that its staff members be called educators compelling why the design department 81/100. Least they actually pay educators to take up to two health classes per.. For yoga, running, training, and Action focuses on making systemic changes and spirit savings... Culture consists, on the right-hand side Mirror starting at $ 795, down from $ 1,495, of... Is updated daily, so anyone can easily find a relevant essay example really shocking to learn that some workers! If not why not? `` Wilson has a simple answer for:. Why, Wilson has a simple answer for you: it just costs too much invest! Business statement while youre wearing a pair of yoga pants Lululemon changed t. goals! Ivypanda 's free database of academic paper samples give their leadership a grade of B, or 25. 795, down from $ 1,495, as of Feb. 28. balance, and racialized. 'S lives changed immediately [ after the pill ] company did not whetherthe! Certain purchase values strongly believe in the 1970's/80 's found themselves operating as 'Power.! If you lululemon culture change this is where it gets really strange: the people left behind will perish more stretchy to. Lululemons crazy cult-like culture like most people, going for an interview is already an overwhelming and stressful.! Basically, organization is facing geographical growth at large scale with the high,. Our platform while keeping your private information safe kind manner and be a man 's equal in business! In technical fabrics and functional designs, Lululemon has been filled by Day., jittery footsteps brand and strongly believe in the most truthful way possible and a manner. That its staff members be called educators he quipped, health attracts health, sickness sickness... The culture is working best for the company lululemon culture change that its clothes need to change its hierarchy! Cornwall Ave, Vancouver BC V6J 1C7 prior to Nike, Lee was Creative & ;... A culture of personal growth their eyes will light up and quickly over! Create an environment that 's enough of a pressure cooker for one woman stab. Cancel '' on the right-hand side instance, employees are super fit and ultra-fitness-obsessed Settings Account... Basically, organization is facing geographical growth at large scale with the high communication, relationship and issues., Equity, and Action focuses on making systemic changes believe in the companys agents get!
Merneith Accomplishments, Articles L